Campaign Link Builder
experiment · marketing toolAdd UTM tags to a link so your analytics can tell where clicks came from. Everything runs in your browser — nothing is saved or sent.
Where the traffic comes from — e.g. google, newsletter, instagram.
The marketing channel — e.g. cpc, email, social, referral.
The specific campaign — e.g. summer_sale, launch_2026.
Optional. Paid keywords for this ad.
Optional. Tells similar links apart — e.g. hero_button vs footer_link.
your tracking link
Fill in a website URL to see your link.
What are UTMs?
Short tags appended to a URL (?utm_source=…) that tools like Google Analytics read to attribute a visit to a specific source, channel, and campaign — without changing where the link goes.